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Account-Based Marketing Course

Account-Based Marketing Course
from 4 to 360h flexible workload
valid certificate in your country

What will I learn?

This Account-Based Marketing Course equips you with a straightforward system to pinpoint ideal customer profiles, create focused target account lists, and leverage intent data for effective outreach. Master designing 1:1, 1:few, and 1:many campaigns, coordinating channels with sales development teams, tracking results via detailed dashboards, and rolling out a 60-90 day plan that minimises risks while boosting high-value pipeline development.

Elevify advantages

Develop skills

  • Build ideal customer profiles and target account lists quickly by defining, tiering, and selecting top-fit accounts.
  • Operationalise intent data effectively by scoring, prioritising, and activating timely ABM campaigns.
  • Design targeted ABM plays including 1:1, 1:few, and 1:many strategies with precise messaging.
  • Coordinate ABM execution across sales development reps, sales, and marketing teams within 60-90 days.
  • Track ABM performance using dashboards that monitor pipeline growth, revenue, and engagement metrics.

Suggested summary

Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

I was just promoted to Intelligence Advisor for the Prison System, and the course from Elevify was crucial for me to be chosen.
EmersonPolice Investigator
The course was essential to meet my boss's and the company's expectations.
SilviaNurse
Very great course. Lots of rich information.
WiltonCivil Firefighter

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