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Social Media Marketing & Digital Strategy Course

Social Media Marketing & Digital Strategy Course
from 4 to 360h flexible workload
valid certificate in your country

What will I learn?

This course provides a hands-on, step-by-step approach to planning marketing campaigns, segmenting audiences, and selecting ideal platforms for every stage of the customer funnel. You will master creating high-performing creatives, combining paid and organic methods, monitoring key performance indicators via intuitive dashboards, and refining budgets through testing, attribution models, and multi-channel data for tangible, revenue-generating results.

Elevify advantages

Develop skills

  • Optimise paid social campaigns by conducting A/B tests, adjusting bids, and rapidly scaling returns.
  • Develop effective audience strategies with targeted high-intent segments and conversion-focused retargeting.
  • Create KPI-based reports featuring custom dashboards, goal frameworks, and return-on-ad-spend monitoring.
  • Design compelling creative campaigns including content planning, call-to-action development, and sales-driven briefs.
  • Integrate channels seamlessly by linking social media, email, and physical stores for comprehensive funnel performance.

Suggested summary

Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

I was just promoted to Intelligence Advisor for the Prison System, and the course from Elevify was crucial for me to be chosen.
EmersonPolice Investigator
The course was essential to meet my boss's and the company's expectations.
SilviaNurse
Very great course. Lots of rich information.
WiltonCivil Firefighter

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