Paid Traffic on Google Course
Gain expertise in running profitable Google Ads campaigns for eco-friendly products. Master keyword research, intelligent bidding, intent-focused ad copy, high-performing landing pages, tracking, and optimisation techniques to improve ROAS and expand your digital marketing efforts effectively.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
This course teaches you to create profitable Google Ads campaigns, starting from setting goals and defining audiences, through keyword research, match types, and negative keywords. You'll learn account structuring, campaign types, compelling ad copy, and effective landing pages. Gain strategies for bidding, budgeting, tracking, and optimisation to confidently scale your campaigns.
Elevify advantages
Develop skills
- Optimise high-converting landing pages for speed, user experience, and tracking.
- Master Google Ads structure with efficient campaigns, ad groups, and audiences.
- Manage smart bidding and budgets to achieve CPA and ROAS targets swiftly.
- Craft intent-driven ad copy and A/B test RSAs to align with searcher needs.
- Develop profitable keyword strategies using research, match types, and negatives.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
Your lessons are perfect. I purchased the one-year package and finally have the opportunity to follow various topics of my interest without needing to change platforms... I thank you for everything you do, I've already recommended you to other people...

Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can change chapters and skip content I don't need.

Mariana FerresPhotography Student
I like the content and the way videos are presented and transcribed, which speeds up the process!

Luciana AlvarengaNail Design Student
The platform is fast, simple to use. The diversity of content and complementary videos help a lot with learning.

André FelipePrompt Engineering Student
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