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Paid Media Course

Paid Media Course
from 4 to 360h flexible workload
valid certificate in your country

What will I learn?

The Paid Media Course provides a practical, step-by-step guide to plan, launch, and optimise campaigns on Meta and Google. Learn to assess markets, define audiences, set up smart budgets, select KPIs, and use attribution models. Master Performance Max, Search, and Meta setups, create high-converting creatives, conduct proper A/B tests, and report results clearly to scale profitable, data-driven campaigns quickly.

Elevify advantages

Develop skills

  • Performance media planning: build efficient, ROI-focused channel and budget combinations.
  • Google & Meta ads expertise: launch effective Search, PMax, and social campaigns.
  • Conversion-focused creative: develop and test hooks, copy, and formats that boost sales.
  • KPI and attribution analytics: interpret ROAS, CPA, and models to guide spending wisely.
  • Rapid optimisation processes: conduct A/B tests and scale successful ones in weeks, not months.

Suggested summary

Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

I was just promoted to Intelligence Advisor for the Prison System, and the course from Elevify was crucial for me to be chosen.
EmersonPolice Investigator
The course was essential to meet my boss's and the company's expectations.
SilviaNurse
Very great course. Lots of rich information.
WiltonCivil Firefighter

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