introduction To Digital Marketing Course
Gain essential digital marketing skills for eco-friendly products: build buyer personas, develop persuasive messaging, launch budget-friendly paid ads, select effective channels, and leverage analytics to measure success and achieve SMART goals in a competitive market.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
This practical course teaches you to select sustainable products, create strong value propositions, and craft compelling copy that addresses price and convenience concerns. You'll develop customer personas, establish SMART goals, design cost-effective paid campaigns, pick optimal channels, and apply basic analytics to test, track, and improve results for lasting business growth.
Elevify advantages
Develop skills
- Build detailed customer personas for eco-conscious buyers quickly and effectively.
- Develop channel strategies matching content, tone, and timing to digital platforms.
- Craft product messaging that converts eco-features into compelling benefits.
- Master basics of paid media: plan budgets and test high-performing ad campaigns.
- Track key metrics and optimise campaigns using straightforward analytics tools.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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