Google Ads Display Course
Master the Google Display Network to excel in digital marketing. Discover precise targeting, smart bidding, compelling creative strategies, robust tracking, and optimisation techniques to attract valuable traffic, boost sales for Kenyan e-commerce ventures, and grow campaigns using solid data insights. This course equips you with hands-on skills for real-world success in competitive markets.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
Gain expertise in the Google Display Network through this practical course aimed at driving strong results for e-commerce businesses across Kenya. Cover account setup, campaign varieties, bidding methods, and audience targeting like remarketing and custom groups. Create effective ads, refine landing pages, integrate GA4 for conversion tracking, and use testing, scaling, and reporting strategies suited for apparel and outdoor gear sales.
Elevify advantages
Develop skills
- Build profitable Google Display campaigns using smart setups and precise targeting.
- Create high-impact ad creatives and landing pages that convert Display traffic into revenue.
- Implement GA4 and Google Ads tracking to measure key performance indicators and true returns.
- Quickly launch, test, and expand Display campaigns with data-led improvements.
- Develop remarketing and custom audiences to increase conversions on all devices.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
Your lessons are perfect. I purchased the one-year package and finally have the opportunity to follow various topics of my interest without needing to change platforms... I thank you for everything you do, I've already recommended you to other people...

Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can change chapters and skip content I don't need.

Mariana FerresPhotography Student
I like the content and the way videos are presented and transcribed, which speeds up the process!

Luciana AlvarengaNail Design Student
The platform is fast, simple to use. The diversity of content and complementary videos help a lot with learning.

André FelipePrompt Engineering Student
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