Ecommerce Copywriting Course
Gain expertise in ecommerce copywriting tailored for digital marketers in Kenya. Discover how to analyse eco-conscious shoppers, design product pages that drive sales, refine CTAs and SEO elements, and leverage tested templates to increase engagement, foster trust, and elevate revenue for sustainable Kenyan brands. This comprehensive programme equips you with practical strategies to excel in online sales copy that resonates locally while competing globally.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
This course teaches you to understand Kenyan online shoppers, map their buying journey, and create compelling product descriptions for eco-friendly kitchen and bath products. You will learn to convert product features into customer benefits, craft SEO-optimised descriptions, improve call-to-action buttons, address customer concerns, build credibility using testimonials, and apply ready-made templates, tools, and testing methods to produce pages that convert well and are easy to use.
Elevify advantages
Develop skills
- Audience profiling: quickly identify and understand eco-aware Kenyan shoppers.
- Persuasive product pages: develop titles, bullet points, and CTAs that boost sales.
- SEO-optimised copy: enhance titles, descriptions, and meta tags to attract more visitors.
- User experience copy: organise layouts, guides, and FAQs for better conversions.
- Trust elements: tackle objections, clarify policies, and integrate social proof effectively.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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