Direct Mail Marketing Course
This course equips digital marketers with direct mail skills: build precise lists, design response-driving creatives with QR codes and PURLs, blend with email and SMS, conduct A/B tests, measure ROI and customer lifetime value, transforming traditional mail into a potent performance driver for business growth.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
Gain expertise in direct mail marketing as a high-return channel. Cover audience targeting, compliant list creation, compelling offers, creative designs, and execution plans. Integrate with landing pages, email, SMS, and ads. Set goals, test campaigns, track conversions from offline to online, and deliver trusted executive dashboards.
Elevify advantages
Develop skills
- Data-driven audience segmentation for quick, profitable direct mail lists.
- High-response mail creatives: design layouts and offers that convert.
- Analytics mastery: monitor KPIs, test variations, and demonstrate ROI.
- Seamless multi-channel integration with email, SMS, and paid media.
- Pro operational management: handle budgeting, timelines, and fulfillment.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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