Digital Marketing Trends Course
Stay ahead in digital marketing for lifestyle e-commerce with this course on AI personalisation, short-form videos, social commerce, and 90-day testing playbooks. Boost click-through rates, conversions, and revenue using efficient, data-backed experiments tailored for small teams navigating privacy-focused advertising.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
Keep up with rapidly evolving online behaviours through this practical course that teaches audience analysis, customer journey mapping, and optimal channel selection for lifestyle e-commerce. Master trend validation, lean experiment design, AI-driven personalisation, social commerce, short-form video strategies, plus 90-day playbooks, streamlined reporting, and repeatable processes for tracking results.
Elevify advantages
Develop skills
- Trend research skills: swiftly identify, validate, and record successful digital trends.
- Privacy-first targeting: adjust tracking, metrics, and audiences for cookieless advertising.
- AI personalisation essentials: deploy simple recommendation tests to increase e-commerce sales.
- Short-form video and social commerce: experiment with TikTok, Reels, and shoppable content effectively.
- 90-day playbooks: plan, fund, and report quick experiments suitable for small teams.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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