Digital Marketing and Branding Course
Gain expertise in digital marketing and branding tailored for eco-friendly home products in Brazil. Master market analysis, brand building, channel selection, content planning, SEO fundamentals, and performance tracking to craft a compelling brand that attracts and retains eco-aware customers effectively.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
This focused course teaches you to analyse Brazil's green home market, create detailed buyer profiles, and develop a robust sustainable brand. Select optimal channels, schedule content, implement basic SEO for local visibility, and use templates, metrics, and a 4-week plan to shift from ideas to real results swiftly.
Elevify advantages
Develop skills
- Conduct eco-market research to assess demand, pricing, and rivals in Brazil.
- Develop brand strategy with a unique sustainable value proposition and visual style.
- Build precise customer personas capturing buyer challenges and online habits.
- Plan channels and content with platform choices and a simple calendar.
- Monitor KPIs and perform A/B tests for ongoing improvements.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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