Digital and Social Media Marketing Course
Master digital and social media marketing for eco-friendly home brands. Learn audience research, channel strategy, content planning, KPIs, and attribution to drive traffic, boost conversions, and scale sustainable e-commerce growth. This course equips you with practical tools to position products effectively, set measurable goals, and optimise campaigns for ethical, results-driven expansion in competitive markets.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
This Digital and Social Media Marketing Course teaches how to position eco-friendly home products in the U.S. market, research audiences and keywords, set clear goals with appropriate KPIs and attribution models. You will learn to select optimal platforms, develop a targeted content calendar, integrate social media with email and website strategies, monitor performance via user-friendly dashboards, and refine campaigns to achieve measurable, ethical business growth.
Elevify advantages
Develop skills
- Eco brand positioning: map competitors and define high-converting personas fast.
- Goal-driven planning: set SMART KPIs, UTMs, and funnels for clear ROI.
- Social strategy design: pick platforms, roles, and content that drive sales.
- High-impact content: build testable weekly calendars and repurpose across channels.
- Data-led optimization: track, report, and refine campaigns using GA4 and pixels.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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