Digital Marketing Technology Course
Master digital marketing tech in 3 months: define clear KPIs, chart customer journeys, integrate essential tools, track performance accurately, and conduct data-led tests to lift conversions and ROI for e-commerce brands in Kenya's growing online market.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
This focused course teaches setting 3-month goals, profiling audiences with research tools, mapping online customer journeys to repeat buys, selecting platforms, tracking accurately, building compliant plans, and testing to boost performance, cut costs, and enable data-driven choices for e-commerce success.
Elevify advantages
Develop skills
- Build data-driven profiles for eco-conscious shoppers quickly.
- Map 3-month customer funnels with key touchpoints and conversions.
- Integrate CRM, pixels, email, and analytics using no-code tools.
- Set up UTMs, dashboards, and vital e-commerce tracking metrics.
- Run A/B tests and optimisations with ICE or RICE frameworks.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
Your lessons are perfect. I purchased the one-year package and finally have the opportunity to follow various topics of my interest without needing to change platforms... I thank you for everything you do, I've already recommended you to other people...

Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can change chapters and skip content I don't need.

Mariana FerresPhotography Student
I like the content and the way videos are presented and transcribed, which speeds up the process!

Luciana AlvarengaNail Design Student
The platform is fast, simple to use. The diversity of content and complementary videos help a lot with learning.

André FelipePrompt Engineering Student
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