Media Buyer Course
This course equips you with essential media buying skills for digital marketing triumph. Master platform selection, funnel construction, budget distribution, campaign refinement, and KPI monitoring to expand e-commerce performance and achieve sustainable profits on Meta, Google, and TikTok. Dive into real-world tactics that transform ad investments into scalable business growth, ensuring every decision boosts revenue and efficiency in competitive markets.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
Gain expertise in a practical media buying framework. Discover how to select optimal platforms with solid reasoning, design effective campaigns, and match budgets to specific goals and KPIs. Develop audiences throughout the marketing funnel, establish reliable tracking and reporting systems, conduct intelligent tests, and use tested optimisation strategies to maximise returns from every advertising spend.
Elevify advantages
Develop skills
- Multi-platform planning: swiftly choose top channels, assign roles, and allocate budgets.
- Data-led media buying: confidently establish KPIs, pacing, and ROAS goals.
- Expert conversion tracking: quickly deploy pixels, GA4, UTMs, and CAPI.
- Effective funnel building: create scalable TOF, MOF, and BOF audiences.
- Conversion-focused creatives: align UGC, demos, and offers to funnel stages.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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