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Digital Marketing & Paid Traffic Course

Digital Marketing & Paid Traffic Course
from 4 to 360h flexible workload
valid certificate in your country

What will I learn?

Gain hands-on skills in paid traffic management. Profile products and audiences effectively, craft channel and budget plans, create high-performing landing pages, and set up robust tracking systems. Define KPIs, organise campaigns, develop creative content, and use testing, optimisation, and scaling methods suited for limited budgets to drive steady, trackable results.

Elevify advantages

Develop skills

  • Master KPIs in paid ads: interpret CTR, CPC, CPA, ROAS and respond swiftly to data insights.
  • Scale budgets wisely: increase spending on top performers while maintaining ROAS on tight budgets.
  • Build high-converting funnels: align audiences with tailored offers, creatives, and landing pages.
  • Expert tracking setup: implement GA4, GTM, Meta Pixel and verify critical events accurately.
  • Conduct data-led tests: execute fast A/B tests on ads, offers, and pages to secure rapid improvements.

Suggested summary

Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

I was just promoted to Intelligence Advisor for the Prison System, and the course from Elevify was crucial for me to be chosen.
EmersonPolice Investigator
The course was essential to meet my boss's and the company's expectations.
SilviaNurse
Very great course. Lots of rich information.
WiltonCivil Firefighter

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