Google Ads Remarketing Course
Gain expertise in Google Ads remarketing to achieve strong returns. Discover how to design audiences, craft dynamic ads, optimise bidding, track KPIs, and ensure compliance as you develop campaigns that deliver high conversions for Kenya's home fitness e-commerce, adaptable to various online marketing needs. This hands-on course equips you with practical steps to boost sales from past visitors while keeping everything legal and efficient.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
This course teaches you to create effective, rule-following Google Ads remarketing campaigns that convert previous site visitors into customers. You will master building audiences in GA4 and Google Ads, setting up dynamic remarketing, testing ad creatives, and planning incentives. Learn to define goals and KPIs, select optimal bidding and campaign types, dodge frequent pitfalls, and apply a straightforward optimisation process suited for Kenya's online fitness equipment sales.
Elevify advantages
Develop skills
- Develop high-return remarketing plans: quickly set goals, KPIs, and targets for each audience group.
- Master dynamic ad creation: experiment with promotions, calls-to-action, and images to increase sales.
- Build accurate audiences: create scalable lists in GA4 and Google Ads that deliver results.
- Optimise bidding and spending: pick smart strategies, limits, and distributions for success.
- Optimise safely for privacy: improve results while fully complying with Kenya's data rules.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
As suas aulas são perfeitas. Adquiri o pacote de um ano e, finalmente, tenho a oportunidade de acompanhar diversos temas do meu interesse sem precisar mudar de plataforma... agradeço por tudo o que fazem, já recomendei vocês a outras pessoas...

Giulio CarloAluno de Marketing Digital
Eu gosto de como as lições são direto ao ponto e como eu consigo alterar capítulos e pular conteúdos que não preciso.

Mariana FerresAluna de Fotografia
Gosto do conteúdo e do modo de apresentação e transcrição de vídeos, o que acelera o processo!

Luciana AlvarengaAluna de Design de Unhas
A plataforma é rápida, simples de usar. A diversidade de conteúdo e os vídeos complementares ajudam muito no aprendizado.

Giulio CarloAluno de Engenharia de Prompt
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