Conversion Optimization Course
Gain expertise in conversion rate optimisation for online marketing success. Master funnel analysis, A/B testing, Google Analytics usage, and mobile user experience fixes to enhance add-to-cart actions, cut checkout abandonments, and convert more visitors into paying customers, driving substantial revenue growth in a competitive digital space.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
This course equips you with skills to analyse sales funnels, set key performance indicators, and identify drop-off spots using Google Analytics, heatmaps, and easy dashboards. You will master designing and prioritising A/B tests, calculating sample sizes, and conducting reliable experiments that dodge typical data errors. At the end, you will boldly transform data insights into effective site improvements that rapidly increase conversions and earnings.
Elevify advantages
Develop skills
- CRO analytics setup: quickly configure Google Analytics, events, and funnels without needing a data team.
- Mobile UX auditing: identify key friction points in product, cart, and checkout processes.
- A/B test design: develop strong hypotheses, variants, and ICE scores for fast results.
- Experiment validity: determine sample sizes, test durations, and confidently declare winners.
- CRO reporting: convert test outcomes into actionable roadmaps and summaries for stakeholders.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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