Reputation Strategy Course
Gain command over crisis communications through a battle-tested reputation strategy framework. Develop rapid 72-hour response plans, stakeholder engagement maps, tailored media and social media strategies, plus proven trust restoration methods to safeguard your brand and navigate reputational storms with assurance and poise.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
This course equips you with a hands-on, step-by-step framework to identify crises early, handle the critical first 72 hours across digital and traditional channels, and effectively engage media, regulators, and stakeholders. Gain expertise in restoring trust via strong governance, thorough audits, and open reporting, while mastering monitoring tools, precise KPIs, and structured messaging to ensure your organisation stays credible, ready, and robust against threats.
Elevify advantages
Develop skills
- Develop 72-hour crisis response plans: synchronise web, social media, press releases, and internal comms swiftly.
- Identify and rank stakeholders: tailor communications for media, regulators, employees, and partners.
- Create message frameworks: define tone, core themes, and scripts for all vital audiences.
- Track online reputation: leverage dashboards, real-time alerts, and sentiment analysis for informed actions.
- Build trust recovery initiatives: implement audits, strategic content, and governance to rebuild confidence.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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