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Mass Communication, Advertising and Marketing Course

Mass Communication, Advertising and Marketing Course
from 4 to 360h flexible workload
valid certificate in your country

What will I learn?

This focused course teaches you to research buyers of eco-friendly cosmetics, define precise positioning for GreenGlow, and develop compelling messaging that drives sales. You will learn to segment markets, select optimal channels, plan effective 3-month campaigns, and produce engaging content. Additionally, master budgeting, analytics, A/B testing, and reporting to ensure all efforts are trackable, optimised, and deliver strong outcomes.

Elevify advantages

Develop skills

  • Market research for eco-beauty: spot trends, gaps, and buyer triggers fast.
  • Brand positioning for green cosmetics: create unique selling points and evidence-based claims.
  • Content strategy for social and in-store: develop high-impact assets focused on conversions.
  • Media planning over 3 months: design efficient, integrated schedules to maximise ad budgets.
  • Marketing analytics basics: define SMART KPIs, test creatives, and optimise performance quickly.

Suggested summary

Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

I was just promoted to Intelligence Advisor for the Prison System, and the course from Elevify was crucial for me to be chosen.
EmersonPolice Investigator
The course was essential to meet my boss's and the company's expectations.
SilviaNurse
Very great course. Lots of rich information.
WiltonCivil Firefighter

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