Tourism Marketing Course
This course equips you with practical skills to develop effective tourism marketing strategies, focusing on market selection, positioning, campaign planning, and performance optimization for international destinations on a limited budget.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
This Tourism Marketing Course shows you how to select profitable international markets, define clear objectives, and build a focused strategy that fits a limited budget. Learn to position your destination, plan content and campaigns, choose the right digital channels, work with partners and influencers, track bookings and inquiries, and optimize results using simple, practical tools and step-by-step action plans.
Elevify advantages
Develop skills
- Tourism channel strategy: pick winning social, OTA, and partner channels fast.
- Traveler profiling: define one lucrative international segment with data.
- Destination positioning: craft a sharp USP and reason-to-visit that sells.
- Lean campaign planning: build a 12-month roadmap with tight budgets and KPIs.
- Performance tracking: set up simple dashboards to optimize bookings and ROI.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students are saying
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