Qualitative Analysis Course
This course equips you with essential skills to analyze qualitative data from user feedback, transforming it into actionable insights that drive business decisions, reduce churn, and enhance growth through thematic analysis, triangulation with quantitative metrics, and effective communication.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
This Qualitative Analysis Course teaches you how to transform comments, reviews, interviews, and support tickets into clear decisions that boost subscription performance. You'll learn to craft sharp research questions, gather and clean text data, code and theme feedback, and connect insights to churn, growth, and satisfaction. Develop experiments, prioritize recommendations, and present results through polished decks, summaries, and one-pagers for swift, confident actions.
Elevify advantages
Develop skills
- Actionable insight design: turn user feedback into tests, pilots, and quick wins.
- Thematic analysis mastery: code, cluster, and map qualitative data for BI.
- Qual–quant triangulation: link themes to churn, growth, and revenue metrics.
- Stakeholder storytelling: build sharp exec summaries, decks, and one-pagers.
- Ethical data handling: collect, clean, and store user text safely and compliantly.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students are saying
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