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Customer Segmentation Course

Customer Segmentation Course
from 4 to 360h flexible workload
valid certificate in your country

What will I learn?

This Customer Segmentation Course shows you how to use public data sources to research audiences, define business goals, and build practical segments that drive measurable results. Learn to model behavioral and demographic variables, design 3–5 high-impact segments, and plan tests with clear KPIs, dashboards, and attribution. Finish with ready-to-implement personalization tactics across email, paid media, and onsite experiences.

Elevify advantages

Develop skills

  • Build data-driven customer segments: turn behavior and demographics into action.
  • Design high-impact personas: map needs, barriers, and lifetime value fast.
  • Set clear personalization KPIs: link segmentation to CTR, CVR, and revenue.
  • Plan and measure A/B tests: prove uplift of segmented vs generic campaigns.
  • Create channel-specific personalization: email, web, and paid media tactics.

Suggested summary

Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students are saying

I was just promoted to Intelligence Advisor for the Prison System, and the course from Elevify was crucial for me to be the chosen one.
EmersonPolice Investigator
The course was essential to meet my boss's and the company's expectations.
SilviaNurse
Really great course. Lots of valuable information.
WiltonCivil Firefighter

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