Lead Generation in Marketing Course
This course offers a 30-day plan to build and optimize a lead generation system, covering customer profiling, funnel creation, goal setting, performance tracking, multi-channel strategies, result attribution, and lead handoff to sales for increased demos, revenue, and pipeline reliability.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
This Lead Generation in Marketing Course provides a straightforward 30-day plan to start and fine-tune a full lead generation system. You'll learn to identify ideal customer profiles and buyer personas, create effective sales funnels and lead magnets, establish SMART goals, and monitor key performance indicators from marketing qualified leads to sales qualified leads. Plus, you'll receive tested strategies for various channels, practical ways to attribute results, and a solid process for passing leads to sales, helping you generate more demos, boost revenue, and build a reliable pipeline quickly.
Elevify advantages
Develop skills
- ICP and persona design: build precise agency targets that convert fast.
- Lead gen playbooks: deploy SEO, LinkedIn, ads, and webinars for quality demos.
- Funnel and lead magnet setup: craft pages, forms, and offers that capture MQLs.
- Lead qualification and handoff: define MQL/SQL and streamline sales follow-up.
- 30-day launch roadmap: execute a focused plan to test, track, and scale leads.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students are saying
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