Mobile App Marketing Course
This course equips solo marketers with practical strategies to launch and grow a mobile app's user base through targeted KPIs, efficient channel planning, ASO, onboarding optimization, and data-driven experimentation on a budget.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
This Mobile App Marketing Course teaches you how to set clear KPIs, realistic 3-month targets, and a simple reporting setup while working solo. Learn to define audiences, position a US personal finance app, plan efficient paid and organic channels, optimize app store listings, and design onboarding, activation, and retention flows, all backed by analytics, A/B testing, and practical, budget-aware tactics.
Elevify advantages
Develop skills
- Data-driven KPIs: set 3-month CPI, CAC, LTV, and retention goals with confidence.
- High-converting onboarding: design flows that boost activation and D7 retention fast.
- App Store Optimization: craft titles, keywords, and creatives that drive installs.
- Lean UA strategy: plan Meta, TikTok, and Google App Campaigns on tight budgets.
- Experimentation workflow: run A/B tests and reallocate budget based on real data.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students are saying
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