Web 2.0 & Social Media Course
Master Web 2.0 and social media for sustainable fashion marketing. Learn channel roles, content strategy, SMART goals, crisis response, and community management to grow brand awareness, engagement, and sales across TikTok, Instagram, Facebook, LinkedIn, and your site.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
This Web 2.0 & Social Media Course shows you how to build a strong, sustainable fashion presence across website, blog, Instagram, TikTok, Facebook, and LinkedIn. Learn to segment audiences, define SMART objectives, craft platform-specific posts, set clear community rules, manage crises, and track KPIs so every interaction supports reputation, engagement, and sales in a practical, ready-to-apply way.
Elevify advantages
Develop skills
- Social media channel mapping: design high-impact roles for TikTok, IG, FB, LinkedIn.
- Audience segmentation: build SMART, segment-based goals that drive social ROI fast.
- Content strategy: plan hero, hub, hygiene and UGC posts for sustainable fashion.
- Crisis playbooks: handle complaints, reviews and delivery issues with clear scripts.
- Community management: apply tone, rules and UGC policies for safe, active channels.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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