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Tourism Statistics & Data Analysis Course

Tourism Statistics & Data Analysis Course
from 4 to 360h flexible workload
valid certificate in your country

What will I learn?

This course teaches collection, cleaning, and standardisation of key monthly tourism indicators including occupancy rates, ADR, RevPAR, and visitor spending. Participants learn to derive insights, spot trends, seasonality, and shocks, analyse spending by segments like leisure, city breaks, and business travel, and develop data-backed strategies for pricing, promotions, and marketing, all presented via manager-friendly dashboards and reports.

Elevify advantages

Develop skills

  • Tourism data sourcing: find, validate, and document official tourism statistics.
  • Time series insights: detect trends, seasonality, and shocks in tourism demand.
  • Revenue metrics mastery: clean and standardize ADR, RevPAR, and spend indicators.
  • Segment spending analysis: explain mix shifts across leisure, city-break, and business.
  • Actionable reporting: turn tourism data into clear pricing and marketing decisions.

Suggested summary

Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

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EmersonPolice Investigator
The course was essential to meet the expectations of my boss and the company I work for.
SilviaNurse
Great course. A lot of valuable information.
WiltonCivil Firefighter

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