STMG Course (Management and Technical Sciences)
The STMG Course in Management and Technical Sciences delivers hands-on training in youth customer insights, efficient market research, targeted marketing campaigns, and streamlined retail operations. Ideal for boosting performance in contemporary management and administration positions, it empowers participants to drive business growth with practical, actionable strategies tailored to young demographics.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
The STMG Course in Management and Technical Sciences equips you with practical tools to analyse 15–25-year-old customers, segment youth markets, and create targeted marketing strategies. You will master quick surveys, persona development, competitor analysis, and straightforward social media and in-store campaigns. Additionally, enhance store efficiency through defined roles, essential KPIs, affordable digital solutions, and clear reporting for informed decision-making.
Elevify advantages
Develop skills
- Gain youth customer insights by segmenting 15–25-year-olds for effective decisions.
- Conduct fast market research using short surveys, interviews, and social listening.
- Develop lean marketing by planning focused youth campaigns with defined KPIs.
- Master retail basics to optimise shifts, stock management, and checkouts in small stores.
- Map local markets by benchmarking competitors and building a strong value proposition.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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