Employer Branding Course
This course equips you with practical skills to build and execute an effective employer branding strategy, from crafting your EVP to launching campaigns and measuring impact, all on a budget.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
This Employer Branding Course teaches you how to create a strong EVP, target different groups, and use research to position your company to draw in the best workers. You will learn to develop messaging plans, set up 3–6 month projects, update your jobs website, and start content and referral drives. It also provides useful templates, easy ways to track progress, and a guide to tweak things for better outcomes even with limited funds.
Elevify advantages
Develop skills
- Master EVP design: create clear, tested value propositions quickly.
- Data-driven employer branding: monitor, A/B test, and improve using simple metrics.
- Target talent audiences: identify personas, channels, and affordable strategies.
- Create high-impact content: make social media, video, and blog materials fast.
- 3–6 month EB plan: roll out campaigns, refresh career site, and show returns.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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