Business Economics Course
This course equips you with essential economic tools to develop effective pricing strategies for B2B digital learning platforms, covering demand analysis, elasticity, market structures, costs, profits, policy risks, competitor strategies, and practical implementation through A/B testing.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
This Business Economics Course provides practical tools to optimise pricing for B2B digital learning platforms. Learn to estimate demand, interpret elasticity, and classify market structure, then link these insights to costs, profit, and A/B testing. You also assess policy and macro risks, anticipate competitor moves, and design clear, data-driven pricing strategies you can implement and monitor immediately.
Elevify advantages
Develop skills
- Data-driven pricing: design, test, and optimise subscription price points fast.
- Elasticity modelling: estimate demand curves and set revenue-maximising prices.
- Macro and policy analysis: adjust pricing to inflation, taxes, and regulation shifts.
- Profit simulation: run cost, margin, and scenario analyses for pricing decisions.
- Competitive strategy: anticipate rivals and design defensive B2B pricing moves.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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