Identifying Business Opportunities Course
This course equips BI professionals to transform raw market data into profitable business ideas. Participants learn to spot trends, select niches, analyse competitors, design lean digital offers, validate opportunities with evidence, and create a 90-day action plan with briefs and KPIs for immediate use.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
Gain skills to convert market data into validated business ideas. Master selecting markets, spotting trends, defining niches, competitor analysis, building lean digital offers, pricing validation, experiment design, dashboards, reports, and develop a 90-day roadmap plus one-page opportunity brief.
Elevify advantages
Develop skills
- Market trend analysis: spot BI-ready trends, segments, and competitors fast.
- Practical BI research: mine public data, forums, and app stores for insights.
- Niche selection: define high-value BI niches with clear market focus statements.
- Lean product design: turn BI insights into MVP offers, pricing, and monetization.
- Opportunity validation: build 1-page briefs, KPIs, and 90-day test roadmaps.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
Your lessons are perfect. I purchased the one-year package and finally have the opportunity to follow various topics of my interest without needing to change platforms... I thank you for everything you do, I've already recommended you to other people...

Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can change chapters and skip content I don't need.

Mariana FerresPhotography Student
I like the content and the way videos are presented and transcribed, which speeds up the process!

Luciana AlvarengaNail Design Student
The platform is fast, simple to use. The diversity of content and complementary videos really help with learning.

André FelipePrompt Engineering Student
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