from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
The 4As of Marketing Course provides a quick, practical approach to increase awareness, influence brand perception, encourage action, and target your audience accurately. Discover how to set up experiments, monitor key metrics, improve sales funnels, establish trust through reliable messaging, and create a targeted 90-day strategy that gains support and achieves clear growth for a direct-to-consumer skincare brand in the US.
Elevify advantages
Develop skills
- Conversion funnel design: address drop-offs quickly using effective user experience and promotional strategies.
- Retention playbooks: develop cost-effective email, SMS, loyalty, and subscription sequences.
- Audience segmentation: transform data into distinct profiles and performance indicators for skincare buyers.
- Marketing experiments: conduct A/B tests using GA4 and report return on ad spend confidently.
- 90-day growth roadmap: focus on key 4A actions and share successes with management.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
Your lessons are perfect. I purchased the one-year package and finally have the opportunity to follow various topics of my interest without needing to change platforms... I thank you for everything you do, I've already recommended you to other people...

Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can change chapters and skip content I don't need.

Mariana FerresPhotography Student
I like the content and the way videos are presented and transcribed, which speeds up the process!

Luciana AlvarengaNail Design Student
The platform is fast, simple to use. The diversity of content and complementary videos really help with learning.

André FelipePrompt Engineering Student
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