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Marketing Strategy Course

Marketing Strategy Course
from 4 to 360h flexible workload
valid certificate in your country

What will I learn?

This Marketing Strategy Course provides a straightforward, hands-on approach to examining your market, dividing up audiences, establishing your position, and creating targeted 12-month goals connected to key performance indicators such as customer acquisition cost, return on ad spend, lifetime value, and customer retention. You will learn about conducting experiments, A/B testing, building dashboards, tracking attributions, and managing budgets, then apply those learnings to develop solid foundations, action plans, and unique strategies that you can put into practice right away.

Elevify advantages

Develop skills

  • Data-driven testing: create A/B tests, interpret KPIs, and improve campaigns swiftly.
  • Market and competitor insight: chart out competitors and trends for better positioning.
  • Customer segmentation: develop buyer personas and value propositions that drive quick conversions.
  • Strategic planning: establish 12-month goals, KPIs, and action plans for various channels.
  • Differentiation tactics: develop advantages in product, brand, and community building.

Suggested summary

Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

As suas aulas são perfeitas. Adquiri o pacote de um ano e, finalmente, tenho a oportunidade de acompanhar diversos temas do meu interesse sem precisar mudar de plataforma... agradeço por tudo o que fazem, já recomendei vocês a outras pessoas...
Giulio Carlo
Giulio CarloAluno de Marketing Digital
Eu gosto de como as lições são direto ao ponto e como eu consigo alterar capítulos e pular conteúdos que não preciso.
Mariana Ferres
Mariana FerresAluna de Fotografia
Gosto do conteúdo e do modo de apresentação e transcrição de vídeos, o que acelera o processo!
Luciana Alvarenga
Luciana AlvarengaAluna de Design de Unhas
A plataforma é rápida, simples de usar. A diversidade de conteúdo e os vídeos complementares ajudam muito no aprendizado.
Giulio Carlo
Giulio CarloAluno de Engenharia de Prompt

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