from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
This Data Marketing Course teaches you how to transform raw data into clear, profitable decisions. You will learn to spot valuable customer segments, create targeted campaigns, personalise content, and use reliable benchmarks. Build simple dashboards, select the right KPIs, conduct A/B tests without a data team, and comply with privacy rules so every campaign is measurable, optimised, and scalable.
Elevify advantages
Develop skills
- Data benchmarking: adapt industry benchmarks to set realistic marketing targets.
- E-commerce analytics: track CLV, conversion rate, and key email performance KPIs.
- Customer segmentation: build RFM and behavioural segments that drive fast revenue wins.
- A/B testing for marketers: design, launch, and interpret lean experiments solo.
- Campaign measurement: create clear dashboards and one-pagers that persuade leaders.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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