from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
The ICP Strategy Course provides a straightforward, hands-on approach to identifying, confirming, and implementing valuable customer profiles quickly. You'll discover how to create detailed personas, group accounts using company details, assess potential, and align buyer roles with each sales stage. Afterwards, apply these insights to develop targeted messages, channels, and campaigns that increase conversions, reduce sales times, and enhance lead quality through data-supported choices.
Elevify advantages
Develop skills
- ICP profiling: quickly develop data-backed main and supporting ICPs.
- Buyer personas: outline roles, challenges, key metrics, and hurdles that influence sales.
- Segmentation: establish company-based categories and focus on accounts that convert well.
- ICP-led campaigns: create value messages, channels, and tactics that boost conversions.
- Funnel impact: connect ICP emphasis to customer acquisition costs, success rates, and sales cycle enhancements.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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