Commercial Policy Course
Master commercial policy for smart home channels in Gambia. Gain skills in pricing strategy, reseller management, promotion governance, and enforcement tools to safeguard margins, minimise channel conflicts, and support profitable, brand-safe business growth across online and offline markets.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
This course equips you with practical tools to craft distribution models, establish pricing frameworks, and oversee authorised resellers in both digital and physical channels. Discover methods to develop price structures, regulate promotions, optimise product portfolios, and monitor revenue, margins, and channel performance. Additionally, gain expertise in policy enforcement, managing changes, and delivering succinct reports for swift, assured decision-making.
Elevify advantages
Develop skills
- Design omnichannel distribution prioritising reach, margin, and brand control.
- Build smart pricing structures with tiers, bundles, and channel-specific discounts.
- Create reseller policies covering selection, territories, online rules, and SLAs.
- Set up monitoring and enforcement using KPIs, web scraping, and MAP compliance.
- Present policy results to executives with clear memos, scenarios, and board updates.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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