Web 2.0 Marketing Course
This course equips you with skills to master Web 2.0 marketing through planning and executing a 4-week interactive campaign. You will learn short-form video production, user-generated content strategies, community management techniques, engagement boosting methods, key performance indicator tracking, and converting social interactions into tangible digital marketing successes. Ideal for achieving measurable growth in online presence.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
Discover how to plan and execute a targeted 4-week interactive Web 2.0 marketing campaign using audience insights, precise brand messaging, and tailored platform strategies. Master creating interactive elements like polls, quizzes, UGC contests, and short videos, handle community engagement, establish efficient workflows, monitor KPIs, test content variations, and refine strategies for sustained, trackable growth in digital marketing efforts.
Elevify advantages
Develop skills
- Design Web 2.0 campaigns to launch effective 4-week interactive strategies that drive quick conversions.
- Produce engaging social videos for TikTok, Reels, and YouTube Shorts with high impact.
- Manage online communities by moderating, responding, and expanding user-generated content using standard procedures.
- Optimise performance with data by monitoring KPIs and conducting rapid A/B tests for better outcomes.
- Develop compelling brand messages including hooks, calls-to-action, and value propositions tailored to platforms.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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