Google Analytics Course
This course equips you with essential Google Analytics skills to design strategies, implement tracking, analyze user behavior, master KPIs and segmentation, and drive data-informed actions for business improvements.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
This Google Analytics Course teaches you how to create a strong measurement plan, set KPIs, and change business goals into clear tracking needs. Learn to implement GA4 and Universal Analytics using Google Tag Manager, event taxonomy, and improved e-commerce tagging. Practice behaviour and funnel analysis, segmentation, reporting, and quality assurance so you can quickly find insights and suggest confident, data-driven improvements.
Elevify advantages
Develop skills
- Analytics strategy design: build lean, high-impact GA4 and UA setups fast.
- Tagging and tracking: deploy clean GTM events, UTMs, and e-commerce tags.
- Behaviour analysis: find funnel leaks, cart issues, and device-specific drop-offs.
- KPI and segmentation mastery: define sharp KPIs and profitable audience slices.
- Insight to action: turn reports into A/B tests, UX fixes, and campaign wins.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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