Fundamentals of Digital Marketing Course
This course offers a practical introduction to digital marketing, focusing on low-budget strategies for effective campaigns.
from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
Basics of Digital Marketing Course provides a straightforward, step-by-step approach to planning and running low-budget campaigns that deliver results. You will learn to research your audience, select appropriate channels, create simple combined campaigns, write compelling ads and emails, set up tracking, develop practical budgets, and improve results using everyday tools, standards, and processes you can use right away.
Elevify advantages
Develop skills
- Channel selection and tools: Create efficient, high-return campaigns on limited budgets.
- Audience and analytics: Identify customer profiles, establish key performance indicators, and monitor GA4 results.
- Campaign copy and pages: Develop unique value propositions, ad text, and landing pages that convert quickly.
- Email and retention: Start customer journey emails, use social proof, and set up referral schemes.
- Budgeting and testing: Distribute $1K, conduct A/B tests, and enhance return on ad spend through reporting.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
As suas aulas são perfeitas. Adquiri o pacote de um ano e, finalmente, tenho a oportunidade de acompanhar diversos temas do meu interesse sem precisar mudar de plataforma... agradeço por tudo o que fazem, já recomendei vocês a outras pessoas...
Giulio CarloAluno de Marketing Digital
Eu gosto de como as lições são direto ao ponto e como eu consigo alterar capítulos e pular conteúdos que não preciso.
Mariana FerresAluna de Fotografia
Gosto do conteúdo e do modo de apresentação e transcrição de vídeos, o que acelera o processo!
Luciana AlvarengaAluna de Design de Unhas
A plataforma é rápida, simples de usar. A diversidade de conteúdo e os vídeos complementares ajudam muito no aprendizado.
Giulio CarloAluno de Engenharia de Prompt
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