e-merchandising training
Master e-merchandising in fashion e-commerce: optimise product pages, navigation, search features, apply data-led strategies, and deploy impactful initiatives to increase conversions, average order value, and revenue via major digital channels. This training equips you with tools to structure catalogues, refine user experience for discovery, boost conversions through testing, analyse performance swiftly, and manage safe cross-team launches.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
Gain a practical framework to enhance product discovery, engagement, and sales in fashion online stores. Master catalog structuring, navigation and filter design, product page optimisation, and compelling content guidelines. Implement fast tactics, coordinate team rollouts, and leverage analytics plus spreadsheets to prioritise experiments, monitor key metrics, and expand successes effectively.
Elevify advantages
Develop skills
- Develop e-merchandising strategies to create high-performing fashion product pages quickly.
- Optimise product discovery user experience with better filters, search, and navigation for increased sales.
- Apply rapid A/B testing for conversions on calls-to-action, images, and product recommendations.
- Use analytics tailored for merchandisers to monitor KPIs and identify revenue issues fast.
- Coordinate cross-team implementations by planning, testing, and deploying e-merch changes with low risk.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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