Landing Page Optimization Course
This course equips you with practical skills to optimize SaaS landing pages for small business project management software, focusing on research, design, testing, and SEO to boost conversions and performance.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
This Landing Page Optimization Course teaches you how to rebuild a SaaS page for project management software aimed at small businesses, starting from audience research and keyword strategy right up to conversion-focused design and copy. You will learn to structure content properly, enhance UX and accessibility, set up analytics tools, design A/B tests, and develop a prioritised implementation roadmap that swiftly increases trial sign-ups and improves long-term performance.
Elevify advantages
Develop skills
- Audience and intent research: identify the specific needs of small businesses that lead to more sign-ups.
- Conversion copywriting: create compelling SaaS headlines, benefits, and calls-to-action that drive quick conversions.
- UX and trust optimisation: build clear, mobile-friendly pages that users feel secure using.
- Data-driven testing: establish key performance indicators, conduct A/B tests, and refine landing pages rapidly.
- SEO for SaaS pages: integrate keywords, optimise structure, and improve speed to increase traffic and trial registrations.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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