Psychology of Communication Course
This course equips you with psychological insights to build persuasive, ethical email messages. Explore cognitive and emotional triggers, audience behaviours, and data-led strategies to enhance engagement, foster trust, and drive conversions in your work. Ideal for professionals seeking real results through smart communication.

flexible workload of 4 to 360h
valid certificate in your country
What will I learn?
Gain practical skills to create clear, effective email campaigns using psychology. Understand how cognitive ease, attention spans, memory, and decision heuristics affect reading, and apply them to compelling subject lines, mobile layouts, concise body text, and strong calls to action. Master ethical emotional appeals, framing techniques, social proof, audience segmentation, A/B testing, and vital metrics for quick improvements.
Elevify advantages
Develop skills
- Design persuasive emails by ethically using cognitive and emotional triggers.
- Optimise email content with high-impact subject lines, body copy, and CTAs for quick conversions.
- Analyse audience data including behaviours, stressors, and device preferences.
- Leverage social proof and framing to build trust and prompt confident actions.
- Conduct A/B tests and monitor key metrics to refine campaigns effectively.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workloadWhat our students say
FAQs
Who is Elevify? How does it work?
Do the courses have certificates?
Are the courses free?
What is the course workload?
What are the courses like?
How do the courses work?
What is the duration of the courses?
What is the cost or price of the courses?
What is an EAD or online course and how does it work?
PDF Course