Hotel Marketing Course
This course equips hotel professionals with essential marketing strategies to maximize revenue and occupancy through data-driven insights, targeted campaigns, and digital optimization techniques.

flexible workload of 4 to 360h
valid certificate in your country
What will I learn?
This Hotel Marketing Course teaches you how to draw in more profitable guests, increase direct bookings, and fill rooms during slow periods. You will learn about demand analysis, guest segmentation, value-added offers, SEO, paid campaigns, OTAs, email, social media, and conversion strategies. Build dashboards, monitor KPIs like ADR and RevPAR, and use analytics, testing, and feedback to improve campaigns swiftly and effectively.
Elevify advantages
Develop skills
- Hotel data analytics: track RevPAR, ADR and campaigns for quick wins.
- Guest segmentation: build personas and journeys that boost direct bookings.
- High-impact offers: design seasonal packages, add-ons and upsell tactics.
- Digital channels mastery: optimize SEO, OTAs, email and social for bookings.
- Low-season campaigns: plan budgets, tests and timelines to fill empty rooms.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workloadWhat our students say
FAQs
Who is Elevify? How does it work?
Do the courses have certificates?
Are the courses free?
What is the course workload?
What are the courses like?
How do the courses work?
What is the duration of the courses?
What is the cost or price of the courses?
What is an EAD or online course and how does it work?
PDF Course