Hospitality Marketing Course
This course equips hospitality professionals with practical marketing strategies to boost direct bookings and revenue through market research, segmentation, positioning, channel planning, digital optimization, and data-driven campaigns.

flexible workload of 4 to 360h
valid certificate in your country
What will I learn?
This Hospitality Marketing Course provides a straightforward, practical approach to increase direct bookings and revenue quickly. You will learn to research your market, identify segments, refine your positioning, and create attractive offers for all seasons. Develop a 6-month channel strategy, improve your website and SEO, execute successful email, social media, and paid advertising campaigns, and apply analytics, testing, and pre-made templates to monitor outcomes and enhance results.
Elevify advantages
Develop skills
- Hotel revenue offers: create profitable packages for off-peak and high seasons.
- Direct booking growth: optimise website, SEO, email, and OTA balance swiftly.
- Data-driven hotel marketing: monitor KPIs, test campaigns, and adjust rapidly.
- Guest-focused positioning: identify segments, brand voice, and value propositions.
- 6-month action plan: implement campaigns using ready templates, calendars, and checklists.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workloadWhat our students say
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