Research Methods in Media and Communication Course
Gain mastery in media and communication research by designing mixed-methods studies focused on students, social media news, and journalism trust. Build effective surveys and interviews, synthesise literature, uphold ethics, and transform data into publishable insights suitable for humanities scholarship, all in a step-by-step format.

flexible workload of 4 to 360h
valid certificate in your country
What will I learn?
This practical course teaches you to frame mixed-methods research on students, social media news, and trust in journalism. You will craft clear research questions, design surveys and interviews, blend quantitative and qualitative data, address ethics and feasibility, and develop a complete, publication-ready project.
Elevify advantages
Develop skills
- Mixed-methods design: Develop quick, robust studies on media effects, student behaviours, and trust issues.
- Survey research: Create, test, and analyse surveys targeting students for reliable data.
- Qualitative interviewing: Conduct and analyse in-depth interviews or focus groups with students.
- Literature synthesis: Locate, evaluate, and combine essential studies in media and journalism.
- Research ethics: Ensure projects are practical, ethical, and protected with clear boundaries.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workloadWhat our students say
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Giulio CarloDigital Marketing Student
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