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Product Marketing Course

Product Marketing Course
flexible workload of 4 to 360h
valid certificate in your country

What will I learn?

This Product Marketing Course provides a quick, practical approach to defining your value proposition, creating detailed customer personas, and assessing competitors to make your product shine. You'll learn to develop messages tailored to specific channels, organise and carry out targeted launches, and set up metrics to monitor activation, retention, and time to insights, allowing you to refine strategies with confidence and expand effective market entry plans.

Elevify advantages

Develop skills

  • Quick competitor analysis: identify gaps and refine product positioning.
  • Persona research in hours: transform public data into clear, testable customer profiles.
  • Value proposition design: create evidence-based, unique product messaging.
  • Channel-ready copy: produce high-converting content for websites, emails, and social media.
  • Lean GTM playbooks: organise, launch, and refine product releases using clear KPIs.

Suggested summary

Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload
Workload: between 4 and 360 hours

What our students say

I was just promoted to Intelligence Advisor for the Prison System, and the course from Elevify was crucial for me to be chosen.
EmersonPolice Investigator
The course was essential to meet the expectations of my boss and the company I work for.
SilviaNurse
Very great course. Lots of valuable information.
WiltonCivil Firefighter

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