Lead Generation in Marketing Course
This course offers a 30-day plan to build and optimize a lead generation system, covering customer profiling, funnel creation, goal setting, KPI monitoring, channel strategies, attribution, and lead handoff for increased revenue and pipeline stability.

flexible workload of 4 to 360h
valid certificate in your country
What will I learn?
This Lead Generation in Marketing Course provides a straightforward 30-day plan to start and improve a full lead system. Learn to identify ideal customer profiles and buyer personas, create effective funnels and lead magnets, set SMART goals, and monitor KPIs from marketing qualified leads to sales qualified leads. You will also receive tested strategies for channels, practical ways to attribute results, and a solid process for handing off leads to ensure more demos, revenue, and a steady pipeline quickly.
Elevify advantages
Develop skills
- ICP and persona design: build precise agency targets that convert fast.
- Lead gen playbooks: deploy SEO, LinkedIn, ads, and webinars for quality demos.
- Funnel and lead magnet setup: craft pages, forms, and offers that capture MQLs.
- Lead qualification and handoff: define MQL/SQL and streamline sales follow-up.
- 30-day launch roadmap: execute a focused plan to test, track, and scale leads.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workloadWhat our students say
Your lessons are perfect. I purchased the one-year package and finally have the opportunity to follow various topics of my interest without needing to change platforms... I thank you for everything you do, I've already recommended you to other people...

Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can change chapters and skip content I don't need.

Mariana FerresPhotography Student
I like the content and the way videos are presented and transcribed, which speeds up the process!

Luciana AlvarengaNail Design Student
The platform is fast, simple to use. The diversity of content and complementary videos help a lot with learning.

André FelipePrompt Engineering Student
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