flexible workload of 4 to 360h
valid certificate in your country
What will I learn?
The 4As of Marketing Course provides a quick, practical approach to increase awareness, influence brand perception, encourage action, and target your audience accurately. Discover how to set up experiments, monitor key metrics, improve sales funnels, establish trust through fact-based communication, and create a targeted 90-day strategy that gains support and achieves tangible growth for a US direct-to-consumer skincare brand.
Elevify advantages
Develop skills
- Conversion funnel design: quickly address drop-offs using effective user experience and promotional strategies.
- Retention playbooks: develop high-return email, SMS, loyalty, and subscription systems.
- Audience segmentation: transform data into distinct skincare customer profiles and performance indicators.
- Marketing experiments: conduct GA4-supported A/B tests and confidently report return on ad spend.
- 90-day growth roadmap: focus on 4A priorities and share successes with management.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workloadWhat our students say
Your lessons are perfect. I purchased the one-year package and finally have the opportunity to follow various topics of my interest without needing to change platforms... I thank you for everything you do, I've already recommended you to other people...

Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can change chapters and skip content I don't need.

Mariana FerresPhotography Student
I like the content and the way videos are presented and transcribed, which speeds up the process!

Luciana AlvarengaNail Design Student
The platform is fast, simple to use. The diversity of content and complementary videos help a lot with learning.

André FelipePrompt Engineering Student
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