Omnichannel Strategy Course
Gain mastery in omnichannel marketing strategy: chart customer journeys, harmonise campaigns, loyalty efforts, and data systems, unite teams, pick reliable vendors, and monitor vital KPIs. Develop a hands-on plan to create smooth customer interactions that drive higher sales and customer loyalty in a competitive market.

flexible workload of 4 to 360h
valid certificate in your country
What will I learn?
This course provides a straightforward guide to integrating customer experiences across all channels. You'll learn to identify disjointed customer paths, craft a unified strategy, develop comprehensive customer profiles, synchronise loyalty programmes and customer service, and equip physical stores with digital capabilities. Additionally, gain expertise in choosing vendors, integrating systems, setting key performance indicators, creating dashboards, and conducting tests to swiftly implement, expand, and refine effective omnichannel strategies.
Elevify advantages
Develop skills
- Develop omnichannel roadmaps: prioritise quick successes, essential integrations, and growth phases.
- Design seamless customer journeys: identify challenges, align systems, and assess business effects efficiently.
- Launch omnichannel campaigns: coordinate promotions, loyalty schemes, and service interactions.
- Establish KPI systems: track omnichannel performance, build dashboards, and run A/B experiments.
- Coordinate teams and vendors: clarify responsibilities, manage transitions, and implement API-driven connections.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workloadWhat our students say
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