flexible workload of 4 to 360h
valid certificate in your country
What will I learn?
This Marketing Strategy Course provides a straightforward, hands-on approach to examining your market, dividing up audiences, establishing your brand's place, and creating targeted 12-month goals connected to key measures like customer acquisition cost, return on ad spend, lifetime value, and customer retention. You'll pick up skills in testing ideas, A/B comparisons, monitoring tools, tracking sources, and managing funds, then use those learnings to form solid foundations, step-by-step plans, and unique strategies you can put into action right away.
Elevify advantages
Develop skills
- Data-driven testing: create A/B tests, interpret key performance indicators, and improve campaigns swiftly.
- Market and competitor insight: chart out competitors and market shifts for better positioning.
- Customer segmentation: develop customer profiles and value offers that drive quick results.
- Strategic planning: establish 12-month goals, key performance indicators, and plans for marketing channels.
- Differentiation tactics: develop advantages in products, branding, and community building.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workloadWhat our students say
Your lessons are perfect. I purchased the one-year package and finally have the opportunity to follow various topics of my interest without needing to change platforms... I thank you for everything you do, I've already recommended you to other people...

Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can change chapters and skip content I don't need.

Mariana FerresPhotography Student
I like the content and the way videos are presented and transcribed, which speeds up the process!

Luciana AlvarengaNail Design Student
The platform is fast, simple to use. The diversity of content and complementary videos help a lot with learning.

André FelipePrompt Engineering Student
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