Marketing Product Manager Training
Master Marketing Product Manager skills for B2B SaaS: define sharp positioning, segment customers by pain points, craft compelling value propositions, design pricing and packaging, build focused 6-month go-to-market plans, and leverage analytics, A/B testing, and feedback loops to boost acquisition, activation, retention, and revenue growth in mid-market workflow tools.

flexible workload of 4 to 360h
valid certificate in your country
What will I learn?
Gain practical skills to master B2B SaaS marketing as a Product Manager: quickly grasp market segments, uncover customer pain points, and craft precise value propositions and messaging. Learn market and competitor research, pricing and packaging design, 6-month go-to-market planning, plus analytics, testing, and feedback systems to confidently launch, optimise, and scale workflow tools.
Elevify advantages
Develop skills
- Strategic positioning: craft sharp B2B SaaS messaging that wins deals fast.
- Customer insight: turn pain points into segments, JTBD, and priority use cases.
- Go-to-market planning: build a focused 6-month plan across acquisition and retention.
- Pricing strategy: design, test, and communicate clear mid-market SaaS pricing.
- Analytics and testing: set up metrics, run A/B tests, and report impact quickly.
Suggested summary
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