Marketing for Tourism Businesses Course
Gain expertise in tourism marketing through a practical 12-month action plan. Conduct destination research, create seasonal packages, and launch multi-channel campaigns to increase direct bookings, extend guest stays, and grow revenue for hotels and coastal spots using tailored, actionable strategies.

flexible workload of 4 to 360h
valid certificate in your country
What will I learn?
This practical course teaches researching coastal spots, setting clear positioning, and crafting attractive low and mid-season packages to increase stays and spending. Optimise websites, direct bookings, paid ads, social media, and partnerships, then build a 12-month plan with budgets, KPIs, and ready-to-use reporting templates.
Elevify advantages
Develop skills
- Master hotel positioning: create clear unique selling points and messages for specific segments quickly.
- Design seasonal offers: develop effective low and mid-season packages for tourism businesses.
- Execute tourism campaigns: manage promotions on Meta, search engines, OTAs, email, and influencers.
- Optimise with data: monitor key performance indicators, test offers, and adjust spending efficiently.
- Build 12-month plan: coordinate budgets, channels, and actions for coastal tourism seasonality.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workloadWhat our students say
Your lessons are perfect. I purchased the one-year package and finally have the opportunity to follow various topics of my interest without needing to change platforms... I thank you for everything you do, I've already recommended you to other people...

Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can change chapters and skip content I don't need.

Mariana FerresPhotography Student
I like the content and the way videos are presented and transcribed, which speeds up the process!

Luciana AlvarengaNail Design Student
The platform is fast, simple to use. The diversity of content and complementary videos help a lot with learning.

André FelipePrompt Engineering Student
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